Совершенствование методов управления конкурентоспособностью предприятия.
Abstract
В статье представлен метод управления конкурентоспособностью предприятия на примере предприятий мебельной промышленности. В рамках метода интегрируются показатели уровня конкурентоспособности продукции для потребителя, оценивается конкурентный потенциал предприятия, а так же рассчитывается показатель среднего уровня рентабельности, которые позволяют делать выводы об уровне конкурентоспособности предприятия. = In article the management method by competitiveness of the enterprise on an example of the enterprises of the furniture industry is presented. Within the limits of a method indicators of level of competitiveness of goods for the consumer are integrated, the competitive potential of the enterprise and as the indicator of the average level of profitability which allow to do conclusions about level of competitiveness of the enterprise settles payments is estimated.References
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